Zac Cohen focuses his practice on trademarks, copyrights, e-commerce, advertising law, intellectual property disputes, and licensing.  He has experience drafting and negotiating license agreements and other corporate services agreements, including, IT consulting services agreements, reseller agreements, hosting agreements, and software development agreements.  Zac also counsels clients in intellectual property transactions involving trademark, copyright, and patent licenses, technology licenses, database rights, intellectual property due diligence and audits, domain name transfers, and e-commerce agreements.  In addition, he advises clients on issues relating to brand management and assists them in securing trademark registrations in the U.S. and throughout the world, including by representing them in proceedings before the Trademark Trial and Appeal Board.  Zac has experience advising clients on issues relating to privacy law and data breach and compliance with consumer protection laws, including Section 5 of the Federal Trade Commission Act, the Telephone Consumer Protection Act, and the Federal Trade Commission’s Telemarketing Sales Rule.

In his litigation practice, Zac has handled a wide range of matters in both state and federal courts, including claims involving right of publicity, ownership of mobile applications and software, and breach of contract as well as consumer litigation matters including challenges to mortgage foreclosures and alleged violations of the Fair Debt Collection Practices Act and the Virginia Consumer Protection Act.  His cases have been highlighted in prominent news publications, including the Washington Post, Rolling Stone, the Daily Progress, and the Chicago Tribune.

Zac is a member of the Virginia Bar Association, Richmond Bar Association, and serves on the board of the Greater Richmond Intellectual Property Law Association (GRIPLA).  He has served on the Historic Richmond Junior Board and is the past President of the Historic Richmond Quoit Club.

Zac is admitted to practice in all Virginia Courts, the United States District Court of the Eastern District of Virginia and the Western District of Virginia and the United States Court of Appeals for the Fourth Circuit.


  • University of Maryland School of Law, Baltimore, Maryland, J.D., cum laude, Editor in Chief, Journal of Business and Technology Law, Dean’s Award, Joseph Bernstein Award, Most Significant Piece of Legal Writing for Publication
  • University of Virginia, Psychology
  • AV Peer Review Rated “Distinguished” in Martindale-Hubbell
  • Virginia Business Magazine’s “Legal Elite”, Intellectual Property, 2012 – 2017
  • Selected to the Super Lawyer’s “Rising Stars” Virginia List, Intellectual Property category, 2013 – 2019
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  • Practical Considerations for Operating Nonprofit Organizations, Greater Richmond Bar Foundation CLE, November 2017